If you’re an SEO professional, then you know that effective keyword research is essential to any successful search engine optimization campaign. That’s why having the right Keyword Research Tools is so important. Whether you’re a beginner or an expert, there are plenty of free keyword research tools available to help you find the best keywords for your content. In this blog post, we’ll discuss 5 of the best free Keyword Research Tools that every SEO needs to be successful. Read on to learn more!
1) Google Keyword Planner
Google Keyword Planner is undoubtedly one of the most well-known and widely used keyword research tools in the SEO industry. As the name suggests, this tool is created and provided by Google, making it the go-to option for anyone serious about improving their website’s search engine rankings.
The Google Keyword Planner tool allows you to identify and analyze popular keywords relevant to your business or website. It offers insights into the estimated search volume, competition level, and other useful data related to your keywords, helping you to make informed decisions about your SEO strategy.
Using Google Keyword Planner is relatively straightforward. You start by entering a keyword or phrase related to your business, and the tool will generate a list of related keywords along with important metrics such as search volume, cost-per-click, and competition level.
One of the best features of Google Keyword Planner is that it allows you to view historical data for specific keywords, making it easier to identify seasonal trends and patterns. This can help you adjust your SEO strategy and make sure that you’re targeting the right keywords at the right time.
While Google Keyword Planner is primarily designed for users who are running paid advertising campaigns on Google Ads, it can also be a powerful tool for organic keyword research. If you’re just starting with SEO or want a reliable keyword research tool, Google Keyword Planner is a great option to consider. Best of all, it’s completely free to use!
Another highly recommended free keyword research tool is SEMrush. This powerful tool offers a wide range of features for SEO analysis and optimization. With SEMrush, you can conduct keyword research to uncover valuable data about your competitors and industry trends.
One of the key benefits of SEMrush is its ability to generate keyword ideas based on your specific niche or industry. Simply enter a topic or keyword and the tool will provide a list of related keywords, including long-tail and question-based queries.
In addition to keyword research, SEMrush also offers advanced features such as site audit, backlink analysis, and position tracking. This makes it an all-in-one SEO tool that can help you streamline your optimization efforts and improve your search engine rankings.
While SEMrush does offer a paid subscription plan, you can still access a limited version of the tool for free. This includes the ability to perform up to 10 searches per day, view up to 10 results per report, and track up to 10 keywords.
In summary, SEMrush is a powerful keyword research tool that offers valuable insights into your industry and competitors. Whether you’re a seasoned SEO professional or just starting, SEMrush is a must-have tool for any digital marketer. And best of all, you can try it out for free before committing to a paid subscription.
3) Ahrefs Keyword Explorer
Another one of the best free Keyword Research Tools out there is Ahrefs Keyword Explorer. While it is primarily known as a powerful SEO tool for backlink analysis and competitor research, Ahrefs Keyword Explorer also offers a solid keyword research tool.
Ahrefs Keyword Explorer is great for finding keyword ideas and related terms, as well as gauging the keyword difficulty and potential traffic of those terms. The tool pulls data from Google Keyword Planner, Google Search Console, and Clickstream sources, providing users with a more comprehensive look at keyword metrics.
The tool’s interface is user-friendly and intuitive, allowing you to easily filter keyword results by search volume, keyword difficulty, and other criteria. It also offers a “Keyword Difficulty” metric, which estimates how difficult it will be to rank for a particular keyword.
While the free version of Ahrefs Keyword Explorer is limited in terms of daily searches, it is still a great tool for conducting basic keyword research. Overall, Ahrefs is a great complement to other Keyword Research Tools in your arsenal.
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Another excellent keyword research tool that you can use for free is Ubersuggest. Created by digital marketing expert, Neil Patel, Ubersuggest is a great tool that can help you identify valuable keywords that your website can rank for.
Like other tools on our list, Ubersuggest is a user-friendly platform that is easy to navigate. Once you visit their website, you will find a search box where you can type your keyword. Afterward, Ubersuggest will generate a list of keyword ideas along with important metrics such as search volume, competition, and estimated CPC.
One great thing about Ubersuggest is that it allows you to view SERP data for each keyword, which includes organic search results and paid search ads. This can give you a clear understanding of what your competition is doing and how you can outrank them.
Aside from keyword research, Ubersuggest also has a site audit tool that can help you analyze your website’s health. This feature can identify issues that can negatively impact your website’s performance and provide recommendations on how to fix them.
Overall, Ubersuggest is a fantastic alternative to the Google keyword planner tool. With its extensive features, you can surely find the right keywords that can help boost your website’s SEO.
5) Keyword Tool
Another great free keyword research tool that you can add to your SEO arsenal is the Keyword Tool. This tool is perfect for those who want to discover long-tail keywords that may not show up in Google Keyword Planner.
Keyword Tool offers a variety of features that make keyword research a breeze. For example, it lets you specify your location, language, and search engine. This is useful if you want to target a specific country or region.
In addition to that, Keyword Tool also provides keyword suggestions based on Google Autocomplete. This feature generates a list of search terms that people commonly use when searching on Google. You can then use these suggestions to create content that is relevant and valuable to your target audience.
Keyword Tool also allows you to see each keyword’s search volume, cost-per-click (CPC), and competition level. This data can help you decide which keywords to target and which ones to avoid.
Overall, Keyword Tool is a reliable and user-friendly tool that can help you improve your SEO efforts. It’s worth adding to your list of go-to keyword research tools.